The medical team of Albasar Int’l foundation reached Kadabas – west of Berber- to execute a free eye camp under the sponsorship of DAL Medical Co., where they provided medical services for more than 1,000 patients, operated a number (77)...Read More
We deeply value Corporate Responsibility- since our dawn, responsible business practices and the desire to contribute to the communities and add value in which we operate have been an integral part of our business decisions.
We believe that our strength is derived from the diversity of both our people and our customers; we have the privilege of dealing with a range of business and consumers across many sectors. We touch the lives of people every day through our products and services and as much as we believe that a privilege, we realize the great responsibility that comes with it.
The School Milk Program (SMP) is one of the important links in the DAL Dairy Value Chain; beginning in 2011 in partnership with the Khartoum State-Ministry of Education and Tetrapak, providing 16,000 underprivileged students in the greater Khartoum area with free daily packs of milk.
The SMP aims to alleviate malnutrition, increase students’ overall wellbeing, raise health awareness, and increase school attendance and is all about results. It is clear the difference a pack of milk can make, from full attendance levels to football victories. This is the drive at the heart of SMP.
A separate academic evaluation showed that, across the board, the program has made a big difference. In some schools absence dropped from 60% to zero. Academic achievement reached 68.8% from zero. Sick reports reduced by half. The milk gave school children more energy; restored capabilities to learn, making the most of their time in the classroom; and gave them an improved chance at success. The SMP is our contribution to a stronger nation, built by healthy, intelligent young minds and bodies. It is also an excellent demonstration of the power of Public Private Partnerships.
For five consecutive years, Sudan’s top high school graduates – from the academic, trade, industrial and female studies sectors undergo an extensive academic course in English language studies, and cultural and educational programmes.
The programme is part of the ‘Al Awwal honours the first’ initiative, and takes after the name of Sayga’s high performance all-purpose flour brand. The Al Awwal initiative rewards the top achieving students in Sudan’s high school diploma. The initiative instils a sense of competition in high schools and aims to expose top achieving students to different cultures and communications at an early age, and enhance students’ diplomatic skills while sharing and reflecting their own Sudanese culture with foreigners.
5×5 is our staff’s way of extending a hand to those in need because together we do better. This takes the form of voluntary contributions of 5 SDG (or more) from employees’ monthly salaries. The target started as for 5,000 employees to donate every month, meaning a monthly contribution of 25,000 SDG. Now, there are 7,000 employees, some who contribute with bigger amounts. This money is then used to support local charitable projects and causes, with a focus on children’s health issues.
The purpose of 5X5 is to:
- Ensure the continuity of employees’ contributions without having to run ad hoc fund-raising campaigns, and
- Maximizing impact through the compilation of small contributions to serve as many beneficiaries as possible.
Today, six years down the line, the initiative has implemented 150,000 SDG worth of projects and reached hundreds of beneficiaries by supporting health institutions, making a significant difference to their lives.
Warm Winter is a great example of REDUCE, REUSE, RECYCLE and do some good. DAL Group CSR was just raising awareness and collecting donations for slums and homeless around Khartoum areas as winter hit us hard this season. On the...Read More
The Baking Development Center (BDC)
The Baking Development Centre was founded in 2000 to provide training programmes to Sudan’s baking and pastry industry. The BDC welcomes all students from throughout the industry and our courses are free of charge to all who register, regardless of...Read More
DAL Motors, created an awareness campaign to help address the root problems that lead to road injuries and fatalities through raising public awareness and promoting safety driving culture.
In partnership with the Traffic Police in the Ministry of Interior, DAL Group addressed the main causes behind road injuries that are getting worse due to a lack of general awareness. These have been identified as the use of mobile phones while driving, wearing seat belts, endorsing the safety of children and promoting safe driving practices.
An integral part of the campaign was schoolchildren because changing their mindset will create more impact through a more enlightened future generation. We believe that is our responsibility to encourage drivers and pedestrians to understand that safe driving starts with the right attitude, which means being accountable, aware and responsible.